Juan Tamad, or Johnny M. Lazy, if translated to American. The implication is pretty obvious. Not as much as "ideal" but more as a (black) satire on how Filipinos view each other: self-centered happy-go-lucky procrastinators who think the world owes them.

It was so bad that the government at one point attempted to change this cultural image by introducing and heavily promoting a counter stereotype, Juan Masipag (John Industrious, Esq.). It didn't work out too well, since Masipag was a much more negative opposite to Tamad: a content, cheerless sycophantic drone.

Actually, I wasn't aware of this Joe Sixpack stereotype. Is this the "redneck", Homer Simpson-esque image popularized by the media.